The Evolution of Marsèll Paradise – Marsèll deactivates its Via Privata Rezia space. The brand’s research project on contemporary culture will continue through its other physical and digital channels.
Paradise, Marsèll’s project dedicated to contemporary culture, is entering a new phase of evolution while staying true to its mission: generating dialogue between diverse forms of expression and contributing to the diffusion of new experience-based methods of knowledge.
The brand deactivates its space on Via Privata Rezia in Milan, which, over the past nine years, has hosted more than 300 events, including exhibitions, performances, festivals, children’s workshops, parties, DJ sets, and presentations. It also featured a bookstore with a curated selection of books and magazines from independent publishers.
The Marsèll Paradise’s program will continue through the brand’s other physical and digital spaces, particularly the flagship store on Via della Spiga in Milan, which is set to become a key hub for the city’s creative scene and an international meeting point. During Milan’s Design Week 2025, the flagship store will be the center of Marsèll’s research activities.
Additional activities will take place at the Via Paullo showroom, already a venue for exhibitions and events, as well as on Forma, Marsèll’s digital channel dedicated to campaigns, collaborations, exhibitions, and special initiatives. Forma serves as a gateway for those looking to delve into the brand’s universe and stay up to date on its cultural initiatives.
Marsèll Paradise is an interdisciplinary platform that promotes research on contemporary culture, merging mediums such as painting, sculpture, video, animation, photography, fashion, design, graphics, and music. Over the years, artists and researchers from around the world who have showcased their work at Marsèll Paradise include Luca Trevisani, Masbedo, Jacopo Miliani, Rä di Martino, Chelpa Ferro, Alessandro Di Pietro, Cristian Chironi, Pietro Cocco, Nico Vascellari, Patrick Tuttofuoco, Angelo Flaccavento, Matylda Krzykowski, Carsten Nicolai, Rebecca Salvadori, Dafne Boggeri, and many more.
